Fair Management Software
Plan all operations, track costs and manage visitor relations at the fairs and exhibitions you attend or organize.
Fairs require large investments: stand rent, design, staff, accommodation, transportation... However, most companies lose visitor data after the fair and experience no return on investment. It cannot be measured. TOKU Fair Management Softwaredigitalizes the entire process, from participation decision to post-fair sales follow-up. Collect visitor records instantly, direct potential customers to the sales team and determine the most productive fairs by calculating fair-based ROI.
Current Challenges
- Fair preparations are left to the last minute
- Visitor information disappears from business cards
- Unable to follow up after the fair
- Fair expenses cannot be analyzed
- It is not known which fair is productive
TOKU solution
- Step by step fair planning and checklist
- Digital visitor registration and QR scanning
- Automated sales tracking workflow
- Detailed cost and budget analysis
- Fair based ROI calculation
End-to-End Fair Management
Fair Planning
Manage participation decision, stand selection, budgeting and task distribution systematically.
Stand Management
Manage stand design, equipment list and material planning from one place.
Personnel Organization
Fair personnel, accommodation, transportation and shift planning.
Visitor Registration
Instantly record potential customers digitally and identify their notes and interests.
Sales Tracking
Monitor and report the conversion process from lead to sale after the fair.
ROI Calculation
Calculate fair-based return on investment and identify the most productive fairs.
Advantages of Fair Management
Organized Participation
Carry out the fair preparations systematically, do not miss any detail.
Potential Customer
Don't lose visitor data, save every lead digitally.
Sales Conversion
Track and continuously improve the lead-to-sale conversion rate.
Cost Controlü
Analyze fair expenses in detail and prevent budget overruns.
Experience Accumulation
Record lessons learned from each fair to improve next attendance.
Team Coordination
Manage the fair team from a single platform and facilitate task distribution and communication.
Key Features
Fair Calendar
Annual fair plan and participation decisions
Preparation Checklist
Step by step fair preparation follow-up
Budget Management
Item-based spending plan and tracking
Digital Visitor Registration
Instant lead collection with QR
Automatic Tracking
Post-fair e-mail and reminder
Performance Reports
Fair-based detailed analysis reports
Photo Archive
Fair visuals and document management
Fair Evaluation
Fair comparison based on points and comments
Concrete outputs
The results you will achieve with the fair management system
Conversion Increase
An average of 35% higher sales conversion for fair leads with systematic follow-up.
Choosing the Right Fair
Direct the budget to the most efficient fairs by making decisions based on ROI data.
Customer Relations
Strengthen brand image and build trust with fast and professional follow-up.
Get Maximum Efficiency from Your Fairs
Are you ready to turn your fair investments into measurable results? Contact us for a free demo.